Saldanha ID | Dot Golden | domains@saldanha.com

®com

In a digital world, a memorable brand is gold. The most valuable online destinations *REGISTER* in the minds of busy people. They are simple, distinct and always easy-to-remember. They are:

Dot Golden.

Dot Golden is a premium domain naming service by Saldanha ID. We create the most vital (and valuable) address any online venture can have: a domain name.

www._______.com

We help distinguish your name on every screen—enabling instant brand identification. Hire us to create a new name or buy one of our ‘brandable domains’—unique, invented names.


$ PREMIUM BRANDABLE DOMAIN NAMES FOR SALE

Although few top-level domains are available today, we’ve registered hundreds since the 1990s. If we don’t already own it, we’ll help you find it.

Prosper from decades of real-world intelligence, gained from launching hundreds of brand ventures.

Dot Golden Rules


1. Be brand-driven, not technology-led


2. Focus on an authentic brand concept/theme


3. Make brand recognition and recall primary


4. Find a top-level domain under 15 letters


5. Own a ‘branded’ domain: distinct, not generic


6. Verify name for trademark availability


7. Select consistent social media handles


8. Communicate ownership: differentiate clearly


9. Ensure web design reflects the brand identity


10. Use minimal design, fonts, colors, and pages


11. Be concise: information is not communication


12. Simplify every word, image, and interaction


13. Brand the words with professional typography


14. Avoid cool: trends, clichés, buzzwords, jargon


15. Customize: avoid the usual stock imagery


16. Don’t annoy users with pop-ups or animations


17. Focus on content: readability and legibility


18. Manage the brand for consistency


19. Continuously test, update, and improve


20. Treat users as you would treat yourself


Saldanha ID brands organizations, products, services, websites, books, videos, blogs, social media, campaigns—virtually anything that needs to be identified and more importantly, remembered.

Initial 1-hour consultation provided at no cost:

SCHEDULE A SESSION